Charissa was excellent to work with. She is very knowledgeable and really helped me with my WordPress SEO. I highly recommend her and will likely work with her in the future. Thank you, Charissa!
Google SEO Specialist in establishing all Google Branding on your website.
I am a Project Management Specialist dealing in establishing Google Authorship, Social Media Marketing (SMM), Search Engine Optimization (SEO), Google Places, Google Business and Search Engine Indexing on your website.
Social Media Marketing
Google Authorship Setup
Google Optimization Services
Google Search Engine Indexing is the basic procedure whereby a search engine pulls a website into their database for inclusion in a search engine results page (SERP). Good website architecture helps Google index a site easily.
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Google scans website, pages, images and posts to capture its meta data. Later, meta data is processed by search engine algorithms for ranking. SEO is all about optimizing your site for search engines.
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Google +, Facebook, Twitter, Pinterest and many other social media networks access social signals. The stronger the signals, the better the visibility of your brand. Build personal relations along with building businesses.
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Google Author Rank is evolving as an important social signal. Authority content is linked to Author Rank and Author picture displayed on Google SERP. Google Authorship helps google recognise the creator of the content.
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Google Places authenticates your business for its geolocation. It helps google locate your business for offering related information in local search results. Businesses on Google Places are easily found by neighbouring customers.
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Google Business links your business to search engines based on your physical location. Combined with Google+ and Google Maps, you gain top positions on SERP. Businesses validated on Google Business brings more customers.
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Online Reputation Management
Building a reputation may take years, but losing said reputation may only take less than a second. The situation worsens when said reputation becomes an online reputation. Freedom of speech, feedback and criticism from third parties can be more detrimental than you think.
It is not only about building a positive online reputation, but also about keeping negative words out of a search engines’ top pages against the relevant searched keywords. Many big brands lose billions of dollars on account of not considering their online reputation management seriously.
Learn from their mistakes and build a brand positive online reputation for yourself and your business.Remember that in today’s digital world, your survival is directly dependent on your online reputation.
Charissa Lotter (de Scande)
My Customer Testimonials
Thank you Charissa
She was a pleasure to work with.